Electric vehicles next big thing for tech giants Apple and Google?

No formal announcement has been made but there have been rumours that both Apple and Google are seriously engaged in their respective projects for electric vehicles, albeit of different levels.  Top automakers, car builders & battery makers are all waiting for confirmation from the two tech giants about this new direction and their entry into electric vehicles.

But, since no announcements have been made, it has kept major automakers waiting in the dark. They are on their toes knowing that stiff competition has been added to the industry.

Electric vehicles soon to have added competition

Both companies are known to have set their sight on developing electric vehicles or automatic cars, and poured a significant amount of capital into their projects.

Google can boast of having plans of releasing a widespread roll out of a car that can run without a driver. In the case of Apple, the rumour is that it is in the midst of coming up with an EV of its own.

If these two companies intend to solely produce electric vehicles, it could go fast,” said Martin Winterkorn, Chief Executive Officer at Volkswagen AG, at the Geneva International Motor Show, Bloomberg reports.

Normally, car makers require 5 to 7 years to build electric vehicles. Sometimes it might even take longer than 7 years.  This is apart from the fact that the latest technology in car building should be used to ensure that the final result can outlast already existing car models.

General Motors and Tesla Motors currently dominating the EV industry

Two premier automakers, General Motors and Tesla Motors, are both in a race to beat all participating tech firms when it comes to producing an EV that has the capacity to run over 200 miles on only one charge and with a price that is less than $40,000.

According to Stefan Bratzel in his interview in Bloomberg, the competition surrounding electric vehicles has to be taken seriously. Bratzel is the director of Germany’s University of Applied Sciences, Center of Automotive Management.

Advertisment - Learn more

Current EV competitors seeking to form partnership with newcomers

In a bid to be one of the strong competitors, conventional manufacturers of electric vehicles are in a bid to work with newcomers Apple and Google.  According to Bloomberg, many of these firms desire to lend their expertise in whatever aspect of production the two aspiring auto companies might need help, such as supply chain or production.

These two areas are the potential weak spot that Google and Apple as non-automotive firms are facing as they bid to enter the electric vehicle industry. It will be to the great advantage of both companies if they accept any unsolicited help that these companies want to offer, as it will make help them gain better positioning in the field.

Is Apple really bent on having its own electric car by the year 2020? Will Google be true to its announcement regarding its plan to manufacture its own driver-less car within a 5 year span?

Many players wait and see on the side lines, with most agreeing that such development will only benefit the industry.

Photo courtesy of Washington State House Republicans on Flickr

The Author

Hi, my name is Eddy and I am an editor and content creator working within the media release department at Australian Solar Quotes and American Solar Quotes. Within my work I strive to educate and inform others through my coverage of current news and events within the renewable energy field from around the world. I invite you to join the conversation by commenting below with your thoughts.

×

Kylie from Lammermoor, QLD asked for 3 quotes for solar about 15 hours ago!

John from Tanah Merah, QLD asked for 3 quotes for solar about 16 hours ago!

James from Lota, QLD asked for 3 quotes for solar about 16 hours ago!

Tony from Kensington Grove, QLD asked for 3 quotes for solar about 16 hours ago!

Michelle from Oak Valley, Queensland asked for 3 quotes for solar about 17 hours ago!

Tanya from Kingston, Queensland asked for 3 quotes for solar about 20 hours ago!

Tracey from Mooroolbark, Victoria asked for 3 quotes for solar about 20 hours ago!

Kris from Dimbulah, Queensland asked for 3 quotes for solar about 23 hours ago!

Barbara from Bass, Victoria asked for 3 quotes for solar about 23 hours ago!

GAyle from Point Cook, Victoria asked for 3 quotes for solar 1 day ago!

Sue from Witta, Queensland asked for 3 quotes for solar 1 day ago!

Cj from Toomulla, Queensland asked for 3 quotes for solar 1 day ago!

Ilyas from Narre Warren South, Victoria asked for 3 quotes for solar 1 day ago!

Lesley from Andergrove, Queensland asked for 3 quotes for solar 1 day ago!

Sailesh from Werribee, Victoria asked for 3 quotes for solar 1 day ago!

Tanya from Beaconsfield, Queensland asked for 3 quotes for solar 1 day ago!

Anna from Seymour, Victoria asked for 3 quotes for solar 1 day ago!

matti from Innisfail, Queensland asked for 3 quotes for solar 1 day ago!

Timothy from Peregian Springs, Queensland asked for 3 quotes for solar 1 day ago!

Megan from Camberwell, Victoria asked for 3 quotes for solar 1 day ago!